1. Lamborghini to Launch Its SUV Urus in India by 2018

Lamborghini to Launch Its SUV Urus in India by 2018

15th March 2017
Interior of Hummer

The first ever SUV (after LM002) by the Italian luxury car maker, Lamborghini Urus, is all set to be launched in India in 2018. Like its other siblings, this SUV will hit the Indian market through the CBU route and will make its first pre-production appearance at the upcoming Auto Show in China. According to Stefano Domenicali, CEO of Lamborghini, the luxury SUV will enter the phase of production from April 2017 itself and India is among the other markets where the company is set to launch its performance SUV. Prior to its launch, Lamborghini is planning to expand its sales, dealers and servicing networks globally.

India is among the highly potential markets for Lamborghini and this is the reason why the carmaker has been on the launching spree the last year followed by two major launches in the first quarter of 2017 – Huracan RWD Spyder Convertible and Aventador S Coupe. Seeing the response in the market, the company is really optimistic regarding the sales of its luxury SUV, which by far has emerged out to be the most popular model of the marque. The current market trend depicts that the demand for SUVs has increased in the past few years, which resulted in the flooding of premium SUVs by luxury brands such as Maserati Levante, Land Rover SUVs, and Bentley Bentayga.

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As far as the Urus is concerned, according to the sources, the performance SUV will be more like a Huracan delivering outstanding power and handling capabilities – a true Lambo in every sense. Lamborghini Urus will be based on the MLB modular platform by Volkswagen Group, which earlier has been used in Audi Q, Porsche Cayenne, Volkswagen Touareg, and Bentley Bentayga. In terms of design, the angular lines are expected to be the same as shown in the 2012 Auto China where it was first showcased. However, keeping in mind the current scenario, we may expect some makeover in the styling of the SUV.

Santágata Bolognese Manufacturing plant of the Italian marque will witness the production of Lamborghini Urus, which is expected to be expanded in order to meet the demands of the SUV in the global market. Around 3500 units of Urus are planned to be produced. To shed off a good amount of weight, Lamborghini will be using the carbon fiber for Urus extensively.

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Coming to the powertrain, the all-new Urus is expected to be driven by a 4.0-litre turbocharged V8 motor that will be attached to an AWD (All Wheel Drive) system. The company has also hinted towards a hybrid model of its SUV but it won’t see the light of the day till 2020. The rumors suggest that the SUV will support different driving modes depending upon the different terrains, which include snow, rocks, sand, and ice.

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It might interest you to know that this is not the first time Lamborghini is coming up with an SUV, as back in 1981 it designed a prototype of an off-roader SUV, christened as LM001. But, unfortunately, the vehicle didn’t survive the production phase due to some problem detected with the vehicle when on acceleration.

 

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