“You can’t buy happiness but you can buy the Jeep and that’s almost the SAME!”
Whosoever has written this quote is quite write as after making the fans craving for the vehicle for a long period of almost 3 years, Jeep India has finally launched its highly awaited iconic SUVs for the Indian market few days before the expected launch. Jeep Cherokee, Cherokee Summit, Cherokee SRT and Wrangler Unlimited are the four SUVs that the Indian car aficionados will get their hands on. The grand launch took place in a very luxurious setting in the royal city of Jodhpur.
Among the four, the cheapest one will be Wrangler Unlimited that is priced at Rs. 71.59 lakh followed by diesel-driven Grand Cherokee Limited version that has been tagged for Rs. 93.65 lakh. Topping the chart are the Grand Cherokee Summit with a price tag of Rs. 1.03 crore and SRT with a hefty price of Rs. 1.12 crore.
All the prices mentioned above are ex-showroom price in Delhi and the vehicles will follow the CBU route to India and this can be the reason why the prices are so hefty. Well, since the four knights are already here, let’s take a dig at the offerings of the American motoring giant, Jeep.
The back-to-the-basics model of the American carmaker, Wrangler Unlimited, carries the legacy of the original off-roader Jeep in terms of looks. It comes with the iconic 7-slat grille, small and square tail lamps and circular headlamps are some of the basic design features that have remained the same for years now. Apart from this, the new Wrangler Unlimited has gone through a complete overhaul and this will get cleared once you step inside this beast. The 21st century air conditioning system, 6.5-inch U-connect infotainment system and leather upholstery are the areas that add modern touch to this hardcore off-road machine.
This off-roader is powered by a 2.8-liter, 4-cylinder diesel engine that is mated to a 6-speed automatic gearbox and send power to all the wheels through its standard 4-wheel drive system. The powertrain is tamed to churn out a maximum power of 200PS along with a peak torque of 460Nm. The oil burner can give a mileage of 12.1Kmpl.
At the launch, Kevin Flynn, the President and Managing Director of FCA India, said, “Jeep pioneered the SUV segment and the concept of off-roading. Now we are providing our Indian customers with access to what Jeep has to offer by launching the Jeep Wrangler, the most capable production 4x4 vehicles in the world and the luxurious Jeep Grand Cherokee, the most awarded SUV of all time.” He further added, “We have invested USD 280 million in our facility at Ranjangaon to mobilize our localization strategy. We are on track with our plans to manufacture and roll out an all-new, premium Jeep SUV from our plant in 2017.”
The Grand Cherokee comes with 3 variants, namely Grand Cherokee Limited, Summit and SRT. The SUVs are designed to maintain the off-roading fun and adventure with a touch of luxury in them. Expected to be an emerging rival of Land Rover Discovery, the Grand Cherokee offers some sweet goodies to the car enthusiasts, which include panoramic sunroof, Nappa leather upholstery, 8.4-inch infotainment system and a Blu-ray entertainment package.
The Limited version of Grand Cherokee runs on a 3.0-liter V6 turbo diesel powermill that delivers a power of 243PS alongside a torque of 570Nm and 12.8Kmpl of mileage capacity. The engine is mated to an 8-speed automatic gearbox.
The range topping SUV, Grand Cherokee SRT, on the other hand, gets a 6.4-litre V8 Hemi petrol motor that gives a power of 475PS and torque of 630Nm. The engine is synced with an 8-speed automatic tranny and delivers a mileage of 5.5Kmpl. As of now, there is no information on the spec list of Grand Cherokee Summit.
Currently Mumbai, Delhi, Chennai and Ahmadabad will have the standalone dealerships for Jeep soon followed by Hyderabad, Kochi, Chandigarh and Bangalore. The American motoring giant is also planning to expand its root in the Indian market by opening 10 dealerships so as to meet the increasing demand for the vehicles. Jeep will soon start CKD or assembly operations for its upcoming C-SUV and Renegade in India.
Jeep also has plans to introduce petrol variants for its SUVs this year by November considering the current situation of diesel vehicles in India, especially Delhi and NCR